How to Develop a Customer Experience that Differentiates in Today’s Digital World

Hilary Corna
5 min readFeb 9, 2021

I recently had a meaningful talk with Matt, the Co-Founder and CEO of Sportiqe. As we had a quick recap of my core services, there was one fascinating word that immediately caught his interest — humanize.

“That’s a very, it’s a very interesting word. I love to understand how this equates to your business”, said Matt.

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Hilary Corna

CEO | Founder of The Human Way | Bestselling Author | New book #UNprofessional out 9/21 | Host of the UNprofessional podcast | As seen in Forbes, Fortune, WSJ